INTRODUCTION: NOTCH VENTURES RESEARCH

NOTCH VENTURES
NOTCH VENTURES

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TL;DR

  • Notch Ventures is a global Web3 accelerator that invests and supports the early stage projects and founders
  • The Notch Ventures Research team publishes independent research articles
  • The research is focused on delivering easy to read contents for blockchain industry
  • All research is independent and written solely for informational purposes only. The research is not for those who seek investment or financial advice

1. Notch Ventures Research

Notch Ventures is a global Web3 accelerator supporting dedicated web3 founders. By our internal research article, we decided to publish content that is easily understandable for everyone.

We started writing research contents because we believe there is information asymmetry in the industry. When people try to learn about the blockchain industry, most materials are technically focused, which brings big gap between people and the industry.

Therefore, we strive to produce content that anyone can understand and easily follow the trends. However, as we also have areas for improvement, we wish to exchange opinions and share insights with the readers.

2. Our Focus

We are interested in following thesis:

2.1 On-chain will be more important than ever

The number of active users is continually increasing. As of 2024, approximately 575 million people are trading crypto on exchanges or engaging in various Web3 activities.

(Source: Statista: Number of identity-verified cryptoasset users from 2016 to November 2023)

However, the current estimate is that only about 10% to 15% of all blockchain users are actively performing on-chain activities (based on wallets that have made more than two transactions).

Thus, the number of users participating in on-chain activities is expected to increase, and we are interested in looking at projects which onboards users on-chain.

2.2 Creating tangible value through Product Market Fit

In the startup scene, Product Market Fit (PMF) is one of the most important metric. PMF is defined when the market has exactly the product it wants.

Adam Fisher of Bessemer Venture Partners has concluded the following about startup PMF:

  • X-axis: Customer needs satisfaction
  • Y-axis: Company direction and vision

(Source: Bessemer Venture Partner)

Finding customer needs can lead to revenue, but the company may remain at a project level. On the other hand, a strong company vision and story can attract investments and interest, but these alone do not constitute achieving PMF. Thus, both elements must be satisfied to truly find PMF.

We believe that Product Market Fit exists in the crypto market. Therefore, we aim to research and analyze related business models and case study.

2.3 Open-source community

The open-source community plays a vital role within the blockchain industry. The open source dev communities allow anyone to participate, playing a crucial role in the development of the blockchain ecosystem.

Additionally, the success of NFT and BTC(BRC, Ordinals, Runes) ecosystems was able to establish through community-based, bottom-up approach for growth

Therefore, we are focusing on these open-source communities and wish to introduce projects and cases that grew from bottom-up.

3. Main Article Topics

The main topics of our articles include:

  • Key industry trends (specific industries)
  • Case studies (success stories)
  • Introduction to investment portfolios
  • Other content publications

4. Conclusion

Our core team comprises individuals with at least five years of experience in the industry, including VCs, Heads of Business Development, and blockchain researchers. We will approach the industry with an open mindset, committed to producing meaningful insights and easily understandable content. We are open to various forms of collaboration, including external research contributions.

Please feel free to contact us.

Thank you.

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