Stop Writing to Yourself — Takarudana Mapendembe
> Nobody reads your writings because you don’t know your readers. Identify your type of readers, write for that particular selected group.
> Keep in mind that people want to hear about solutions much more than they want to listen to or read about problems.
> Selecting your reader
**** Who do I want to read my story?
**** What age group are my readers?
**** What do they read about most of the time?
**** What scares them? What makes them laugh? What do they hate and what do they love.> Reaching your readers
**** Where do they live?
**** When do they read?
**** Do they read online, in papers and magazines, on Kindle or on mobile phones?
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