NULS/Nerve Working with Sonergy in the Market Research Space

NULS
NULS
Feb 19 · 3 min read

NULS/Nerve is pleased to announce a collaboration between the two projects of NULS/Nerve and Sonergy.

Sonergy assists businesses and researchers in gathering quality, useful and verified information for businesses. Their mission is to revolutionize the data ecosystem and create jobs for low yet active income earners using cryptocurrency and blockchains.

The Industry

According to Statista.com, market research industry global revenue exceeded 73.4 billion USD in 2019. Yet the market research industry continues to face a range of challenges. Companies often receive incomplete or incorrect data hindering businesses’ ability to implement informed business strategies.

Respondents don’t trust market research companies because they tend to give information that is inaccurate and half-baked. Small and mid-size enterprises struggle to get the quality data insights they need. Cutting-edge technologies such as blockchain can help, and AI and machine learning will benefit all sides of the market research continuum.

New method

Sonergy provides a new method for businesses to mine and analyze data to help align and implement informed business strategies. Researchers can create qualitative and quantitative questionnaires with tailored scope, and view results later with a robust analytics system. The data is accessible through decentralized smart contracts.

Integrating blockchain and AI helps the researchers, respondents and validators gain trust and provide access to:
- Validated, verifiable data
- Data integrity through decentralized data
- Data collection and aggregation on-chain
- Streamlined and affordable data
- Data privacy and security
- Data generation and incentives by/for humans and not bots.

How it works

Sonergy offers a network of three key players: research commissioners (data collectors), respondents and validators. They interact through a blockchain-based consensus mechanism. All players such as companies, individuals, analysts, students, researchers, scientists and institutions can create research queries with the Sonergy token as payment.

People can commission research from anywhere in the world, adapt their scope and create qualitative or quantitative questionnaires. They can draw on a large pool of skilled and competent sources, covering diverse sectors and countries across the globe. This allows them access to information needed to address business questions.

Respondents can provide data and respond to research queries, and validate data to earn Sonergy tokens. A smart contract will process this data to ensure that only validated and authenticated sources are considered and submitted. Then researchers can use the metrics of their choice to get a better perspective.

Sonergy Token

The Sonergy Token (SNEGY) is the protocol utility and non-mintable token, powered by Ethereum and NULS respectively for different usage. It has a maximum capped supply of 21m. The Sonergy Token is used to reward and incentivize research respondents and data validators for completing research queries and performing other tasks launched by research commissioners.

Anyone can earn on Sonergy by:

- completing research and survey queries
- verifying and validating data
- staking Sonergy tokens
- referrals (coming soon)

Sonergy also offers profitable income opportunities for token holders who take part in the SNEGY Staking liquidity program to earn up to 40% annual percentage yield (APY) of Sonergy tokens and other partner tokens.

The Sonergy protocol is available to students, companies, and organizations that wish to conduct decentralized market research. Sonergy is offering a NULS SCO/POCM, and NerveDEX Listing.

When asked why NULS? The CEO replied, “NULS/Nerve is a gateway to Sonergy global visibility, and we like its token interoperability across other notable blockchains through NULS/Nerve cross-chain technology.”

Sonergy

https://sonergy.io/
Telegram: https://t.me/sonergyy
Twitter: https://twitter.com/SONERGY
Medium: https://sonergy.medium.com/
Location: Port Harcourt, Nigeria

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For more information about NULS, visit nuls.io and join the conversation on Telegram or Reddit. Make sure to follow NULS on Twitter for the latest news and updates. You can also follow us on other socials such as Facebook, Steemit and GitHub.

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