Building a User-Owned and Community-Created Future: Numbers Protocol and Matters Lab Join Forces to Empower Digital Creators

Numbers Protocol
Published in
4 min readMar 16


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The internet has revolutionized the way we consume and share information, but it has also created a number of problems for content creators. Centralized platforms in Web2 often prioritize the interests of advertisers and big media companies over those of independent creators, leaving them with little control over their content or revenue streams. Matters Lab aims to solve this problem by providing a decentralized platform where creators have full ownership and control over their content.

Against this backdrop, we are thrilled to announce our partnership with Matters Lab, a decentralized content ecosystem that empowers independent creators to take control of their content and build their own communities. Matters Lab is a leading Web3 social media ecosystem dedicated to creating a fair and transparent environment for content creators. At the core of their mission is Matters.News, the largest open-source decentralized publishing platform in the Web3 world, boasting over 100K content creators. Matters.News leverages decentralized tools to protect digital rights, design self-governing systems and communities, and develop innovative models for a new creator economy. As firm believers that digital creators deserve to have full ownership and control over their content, Numbers Protocol sees Matters Lab as an ideal partner in achieving this vision.

At Numbers Protocol, we are committed to utilizing cutting-edge technology to create a decentralized media asset network that promotes community, value, and trust in digital media. This vision aligns perfectly with Matters Lab’s decentralized content ecosystem, which is dedicated to empowering independent creators. As both Matters Lab and Numbers Protocol utilize InterPlanetary File System (IPFS) technology, a protocol and peer-to-peer network that ensures data storage and sharing in a distributed file system, independent creators can enjoy a sense of security and independence.

Together, Matters Lab and Numbers Protocol offer creators a user-owned and community-driven content ecosystem that prioritizes authenticity, traceability, and ownership. As we look to the future of Web3 technology, partnerships like ours are essential to realizing its full potential.

Through our collaboration, we plan to integrate Numbers Protocol’s blockchain technology into Matters.News to provide creators with a seamless experience to store, share, and monetize their content. We will also develop and embed Web3 features, including collaboration on the Numbers image stock tool and network action support campaigns, to support content creators worldwide. With the power of decentralized technologies, we are confident that our partnership will revolutionize the creator economy.

In conclusion, our partnership with Matters Lab signifies a significant milestone in our quest to empower digital creators with a decentralized content ecosystem that prioritizes authenticity, traceability, and ownership. By leveraging cutting-edge technologies and embracing a collaborative approach, we are well-positioned to revolutionize the way creators store, share, and monetize their content.

“With shared vision, Matters Lab is thrilled to build this partnership with Numbers Protocol. We are looking forward to exploring new ways to empower our creators and provide more robust solutions. This partnership will not just benefit two of us, but the entire creator economy. We are confident that this collaboration will unlock new opportunities for innovation and growth, therefore level up the influence and adoption of decentralized technology in the creator economy.”, said Jieping Zhang, the Founder of Matters Lab.

About Matters Lab

Established in 2018, Matters Lab is the massively popular Web3 social media ecosystem redefining the creator economy. With our inaugural project Matters.News, a self-regulated community of more than 100,000 creators, we have built a decentralized content publication ecosystem that is committed to user experience, quality content, and free speech.

Website | Twitter | Discord | Matters.News

About Numbers Protocol

Numbers is building a decentralized photo network for creating community, value, and trust in digital media. Its Numbers Protocol redefines digital visual media as assets and is the backbone of a suite of tools for registering and retrieving images and videos in the Numbers network.

These include:

  • Capture App: The first blockchain camera in the world that users can easily register photos and use Web3 applications.
  • Seal API: Developers and enterprises can implement Numbers API to register photos and access their Web3 addresses and certificates.
  • Certificates: content authenticity certificates with on-chain provenance
  • CaptureClub marketplace: Native NFT marketplace which allows photo generators to sell and stake their creations.
  • NFT Search Engine: The first Web3.0 NFT search engine that helps users verify the history of NFTs and prevent potential NFT fraud.

Numbers champion the purity of digital media and enable people to think more critically about the interactions between our images and the world around us. The goal of Numbers is to tokenize authentic photos (including images and videos) to create a decentralized photo network in Web3.0.

Website | Twitter | Telegram | Discord | Medium



Numbers Protocol ;Decentralized Photo Network for Web 3.0 For creating community, value, and trust in digital media.