AI Chatbots in Events: How to Harness the Power of AI Chatbots

Event management has taken a 360-degree turn with the advent of technology. From event registration to networking with the participants, everything has changed and simplified. Take an example of mobile event apps that have changed the way people use to collaborate with attendees, get to know each other and share their feedback through polls and surveys.

The innovation in event industry has gone to an insane level. When we talk about technology, AI chatbots can never be ignored. Chatbots are helping event managers to improve efficiencies, control cost and make event communication more aligned.

Chatbots have played an important role in simplifying business processes. To give you an overview, let’s have a brief overview of statistics.

· By 2020, 80% of businesses are expected to have some sort of chatbot automation implemented (Business Insider, 2016)

· 15% of consumers have communicated with a business via a chatbot in the last 12 months. (Drift, 2018)

· Between 2016 and 2021, we expect the chatbot marketing to grow at a compound rate of 35.2% (Marketsandmarkets, 2017)

· 96% of businesses believe chatbots are here to stay. (Mindbrowser, 2017)

· 34% of executives say the time they freed up using chatbots allows them to focus on deep thinking and creating. (PwC, 2017)

The above statistics reveal how chatbots are helping businesses and prove to be a driving force in generating more revenues and making customers happier. When it comes to the event industry, there is a lot of potentials that need to be understood. Let us have a look at how event managers can harness the power of AI Chatbots.

AI Chatbots will Enable Smarter Networking Opportunities

Event attendees never come to your event to look at how comfortable the seating arrangement was — or what food was offered. They are attending in order to collaborate with likeminded people, connect with them and discuss business opportunities.

AI Chatbots have the ability to gather data from social media profiles. Imagine, if event managers utilize the data and incorporate it into mobile event app, what results it can drive. The event managers can save much of the time and ensure smarter and smoother networking to help collaboration at the event. Read more