Best Practices for Responsive Design

In case you are wondering what is a responsive website, or what does it mean, let us tell you. Responsive websites are websites that adapt to all screen sizes and resolutions, not only on desktop but also on mobiles and tablets.

More than 50% of all global traffic in 2017 came from mobiles,what means that websites that are not responsive to mobiles and tablets are losing almost half of this traffic. It is expected by the end of 2018 the global traffic share from mobiles and tablets will grow to almost 79%.

Nowadays not responsive websites are falling behind. So, if you want your website to reach it’s goals you have to start thinking about responsive designs. We wanted to gather toghether which are the best practices when implementing a responsive design and what do they mean:

Mobilize and Minimize

You can shrink down eveything in your website from the desktop to mobile version, but you will have very long page that just goes down and down …and that is not good. Moreover that is really boring for the user.

Constrained by the device size, mobiles don’t always offer the best when it comes to content, so you should know that it is the best solution to delete or remove some of your content or pages for your mobile version in order to make it more user-friendly.

Touch Screens

If you are doubting this idea, then we recommend you to just consider the explosion of mobile devices and touch screens over the last years. When it comes to mobile interface design we emphasize navigational elements and consider the feedback from user testing and analytics services.

Scrollable Gallery Pages

Enlarge image window doesn’t work on mobiles if the image is taking up the whole screen. For image galleries, it is better to use a long scrollable page, or a swipeable with left/right arrows. The long scrollable gallery also works well on tablet and desktop. In other words, replace or enlarge image functionality with long scrollable gallery pages.

Learn How to Use Media Queries

The main role of media queries is that they allow you to optimize a layout of a website for different screen widths. In a nutshell, a media query will verify the device resolution, width, and orientation and will display the appropiate set of CSS rules.

Use Microinteractions

Microinteractions are becoming the next trend. In previous years they were the “nice to have” animations. Nowadays they are becoming a must since they provide users with quick feedback. Additionally, designers have increased their focus on the use of animations to provide the users with a better experience.

Once all these changes are applied to your website we employ a lean UX workflow where the design is driven by internal testing and feedback. This will ensure the user experience works seamlessly across all platforms and screen resolutions before being delivered to the real users for the first time.