How AR CMS is a Boon for the Print and Media Industry in 2019

Gautam Raturi
NYC Design
Published in
4 min readJan 1, 2019

The emergence of AR content management systems is a new way of interaction that combines real-world environments with computer-generated virtual objects. With the help of the multiplying of mobile handsets, Augmented Reality (AR) technology has been actively integrated into mobile advertising. AR content can be implemented for managing and creating AR advertising campaign.

Augmented reality platform offers a versatile channel for approaching users. Thus by integrating AR into business, brands can consume a huge number of user’s experience with the AR content.

Therefore, with AR brands and advertisers can provide users with a more intimate brand experience with rendering content when it comes about the content management system. To increase the possibility of conversion augmented reality in a content management system offers more intense immersive brand statements.

How to use Augmented Reality content management system for your business?

Marketers need to recognize the potential of content formats and content technologies. AR technology with the content can be helpful in redesigning and implementing AR advertising app in various verticals of the industry.

Create Brand Campaign

Easily Create multiple brand campaign for the products and its services promotions.

Add AR content

Add 3D Images, 360-degree Overlay Videos, 3D models with animations, and enhance all features with event-based actions.

Test and Publish

Before publishing the AR content, you can test officially to your own app.

Impact of AR in the Content Management System in different industries

AR in a content management system is offering improvements in connectivity of businesses and user’s experience. Now users prefer content on a smartphone or tablet closer to point of need to access product information.

This is resulting in a fascinating trend in the form of the innovations that bring new possibilities in various verticals of the market.

Businesses are taking advantage of AR where they face pressure to launch products more quickly while holding a grip on the user. As smart wearables get more affordable the use of AR is growing rapidly. It is acting as a tool to boost product information and performance

Big brands are using VR head-mounted displays and HoloLens smart glasses to view the AR content in a totally immersive way. It is a unique way to augment physical mock-ups of product prototypes with virtual views.

AR technology also allows a club or collaborate the multiple features in the same platform more efficiently. Therefore, AR on assembling products feature and content reduced errors by equipping technicians with AR glasses.

With the help of the animations over real-world images on smartphones, users get guidance about the product and its services.

Industries using Augmented Reality CMS

Augmented reality in Content Management System offers industry with the possibility to easily add digital content to print products. Thus, 3D printed articles can be level-up with videos, picture galleries and links to further online AR content. This provides businesses to offer additional access to the online presence of the publication and advertisement.

The industries that can utilize the benefits of AR in the content management system are below.

• AR retail

• AR Advertisements

• AR marketing

• AR Architecture

• AR Shopping

• AR tours

• AR visualization

With Augmented Reality it is possible to easily update printed information, manage campaigns and control the runtime of your brand advertisement. Thus, the integrated AR feature enables the industry to augment print statement directly in a user-friendly and fast way.

Augmented Reality enables you to add videos, animations, music and a wide range of interactive buttons to your print media.

Business Perspective

With the arrival of AR content in the market steadily on all Augmented Reality platforms, marketing agencies are finding a way to measure and analyze customer behavior.

Thus, with the creation of a large amount of AR content, there are more and more ways to view VR content than ever before. Augmented Reality in Content Management System is taking the marketing strategies to the next level and are providing services in 360/AR stories.

See Our Work:

Do you want to develop complete Augmented Reality Content Management System for your existing business? You can contact us at info@quytech.com or call us at +1–5109366872

Originally published at www.quytech.com on January 1, 2019.

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Gautam Raturi
NYC Design

Technical Content Writer at Quytech | Mobile App Development| AI/ML | AR/VR | Blockchain | Gaming | Passionate for Writing about Advance & Latest Technology