Brand Designing For LANSCO KSA — Nymbl Digital

Gopu Krishna Pillai
Nymbl Digital
Published in
3 min readNov 16, 2019

About LANSCO

Landsea Trading & Contracting Company (LANSCO) is one of the leading contracting and trading company in the Kingdom of Saudi Arabia, headquartered in Al-Jubail, KSA.

Since it’s inception in 2010, LANSCO has undertaken over 50 Million SAR of contracting & trading projects, having catered to giants like SABIC, Saudi ARAMCO, SATORP, Larsen & Toubro to name a few.

The Project:

With the KSA economy turning liberal and 89% of the population being active internet users, LANSCO realized the importance of going digital and having an online presence of their business offerings. This started with reinventing their brand identity.

Client Brief:

LANSCO partnered with Nymbl Digital to design and engineer a completely fresh brand design. The requirements included: Logo Design, On-brand Supporting Mockups, Company Profile Designing, and Web Design & Development.

Our Work:

LANSCO’s previous brand designs and website followed a traditional B2B approach — usage of dark & contrasting combination of colors, no proper brand guidelines, scrolls of content & listicles on their website with no uniform brand communication across offline and online channels.

We revamped everything. Literally.

Logo Concepts:
As the name depicts, LANSCO consists of Land & Sea which they wanted to bring out with the logo. Their previous logo consisted of harsh, contrasting colors that didn’t go with what their brand stood for: tactfulness, expansiveness & trust.

After multiple iterations & brainstorming sessions with the LANSCO team — a final version of the logo was made.

Land & Sea: crucial life-giving assets to be directed by wise provisions for future days!
Logo Options — LANSCO

Supporting Collaters & Mockups:
For supporting collaterals & mockups, Nymbl Digital designed LANSCO’s stationery materials, stickers to be put on their fleet of cars, trucks and industrials vehicles, and uniforms.

Supporting Collaterals & Mockups
Supporting Collaterals & Mockups
Supporting Collaterals & Mockups

Company Profile Designing:
A 22-page company profile was created for their official communication and business development purposes.

LANSCO Company Profile — Sample Pages
LANSCO Company Profile — Sample Pages

Wish to get your brand designed or redesigned by a bunch of creative young minds? Coffee is hyped, let’s meet over some dessert — hello@nymbldigital.com or fill out the form here.

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Gopu Krishna Pillai
Nymbl Digital

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