The simple tool we use to decide what stories to work on at NZZ Visuals

David Bauer
NZZ Open
Published in
4 min readMar 22, 2019

At NZZ Visuals, we made it our mission to foster the variety of how stories are told, mostly from a visual perspective. We do so by engaging on all levels of complexity, from providing a toolbox that allows anyone in the newsroom to produce their own simple graphics to large data-driven investigations and visual-first explainer pieces.

And in between those two extremes, this is where things get tricky. A story that could benefit from a custom-made graphic, but is fine without it, too. A story that is not…