The simple tool we use to decide what stories to work on at NZZ Visuals

At NZZ Visuals, we made it our mission to foster the variety of how stories are told, mostly from a visual perspective. We do so by engaging on all levels of complexity, from providing a toolbox that allows anyone in the newsroom to produce their own simple graphics to large data-driven investigations and visual-first explainer pieces.

And in between those two extremes, this is where things get tricky. A story that could benefit from a custom-made graphic, but is fine without it, too. A story that is not…