We brainstormed 36 slogans in 20 minutes for Away Travel
Pack your bags because the latest installment of “Can They Brand That?” takes you up, up and (wait for it…here it comes…the perfect segue to the featured brand) Away. That’s right, we set the clock for 20 minutes of real-time brainstorming and challenged ourselves to come up with as many fun ideas as we could for the “it” luggage brand du jour, Away. Pun Voyage!
Check out* the video here:
Keep scrolling for the spec graphics we designed from our favorite campaign concept and all 36 creative concepts we came up with:
[full list of slogans]
- Be the one that got away.
- Ahead of the pack.
- Leader of the pack.
- In your love affair with travel, carry on.
- In your plight to make memories, carry on.
- Overhead bin there done that.
- Understated overhead.
- We understand overhead.
- We’ll take care of the checked.
- Consider us your checkmate.
- Our USB charger helps you stay in charge.
- Be in charge no matter where you go.
- We’ve got it handled.
- Gotta handle it to us, we made a great suitcase.
- Bags so great you can’t help but carry on about them.
- We go away back.
- When it comes to a vacation. You don’t have to drag us with you.
- Wheels so smooth that you’ll gladly skip the moving walkways.
- Expandable to fit every last memory.
- We’ve got it in the bag(gage).
- If there’s a will, there’s Away.
- Luggage that doesn’t feel like lugging.
- Our head is in the clouds.
- A case for the Mondays.
- We’re on a power trip.
- Movers and trip-takers.
- We specialize in soft landings.
- What can we say we’re on a roll.
- When I zip you zip we trip.
As the world’s first humor marketing agency, Obedient has developed creative branding for industry darlings like Clif Bar, Native, Blue Bunny, Argent, Waterboy, JOI, Fanny, The University of Chicago, Alleyoop, Roche, GEN Z, and The Dallas Cowboys. But they would never brag about it here. obedientagency.com