ObEN Debuts World’s First Personal AI Art Concierge at Shanghai K11
ObEN is excited to announce today the premiere of the first-ever Personal AI (PAI) art docent experience at the museum-retail space Shanghai K11 Art Mall. Bearing the likeness and voice of K11 Founder Adrian Cheng, the AI concierge will guide visitors through K11 Art Museum’s new duo exhibit featuring works from American ceramic artist Betty Woodman and acclaimed Chinese painter Zhao Yang.
“This exhibit introduces visitors to an experience that brings together art and technology in an entirely new and unique dimension,” said Adrian Cheng, founder of K11. “Together with ObEN, we are disrupting the way people navigate the exhibit experience, connecting with them on a deeper, more intimate level and fostering a closer connection between audience, curatorial expression, and artist through technology. We look forward to expanding this immersive experience to other areas within the K11 ecosystem.”
The brainchild of entrepreneur and business innovator Adrian Cheng, K11 is a pioneering multi-faceted brand rooted in culture and interconnected by three core values: art, nature and people. The K11 Art Mall, featuring flagship locations in Hong Kong, Shanghai, Guangzhou and Wuhan, is the world’s first museum-retail experience. Consistent with its spirit of innovation, K11 continually seeks and attracts technology partners that help elevate the immersive experience for visitors to its Art Malls, office towers K11 Atelier, and other K11 entities.
The new exhibit is a unique convergence of art and technology, cultures and mediums. From now until June 17, 2018, visitors will be individually guided through the exhibit by Cheng’s PAI, from a smart device bearing an artificial intelligence based avatar. The first experience of its kind, the PAI concierge will provide visitors with a customized experience, with Cheng’s PAI providing details about select works on display, artist history, and exhibit development. Earlier this year, K11 invested $10M in ObEN in recognition of many possible applications of the company’s PAI technology in retail, hospitality, and entertainment applications.
“This exhibit at K11 showcases the transformative impact PAI can have on industries including retail and hospitality — providing visitors with more engaging and personalized experiences” said Nikhil Jain, CEO and co-founder of ObEN. “We are thrilled to partner with K11 to create experiences that complement their unique conglomeration of art, entertainment, and retail.”
The PAI art concierge is powered by ObEN’s Personal AI technology. On the consumer front, the technology allows users to easily create a 3D avatar that looks, sounds and behaves like them with just one selfie and a brief voice recording from their smartphone. Secured and authenticated on the Project PAI blockchain, ObEN’s PAI provides unprecedented levels of security, data control, and utility. In addition to K11, ObEN also works with leading organizations like S.M Entertainment, with whom they have a joint venture — AI Stars, the first agency for celebrity Personal AI’s.
ObEN’s Personal AI technology will be available in mid-2018. Learn more at paiyo.com.
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