by: Blain Smith from http://blainsmith.com/articles/gophercon-2017-generating-hundreds-of-video-catalog-feeds-in-seconds/
Recently I touched upon the changing demographics of viewers (https://blog.oddnetworks.com/different-viewing-habits-of-a-new-generation-of-content-consumers-b3d506962bea) and more so on the sport viewing / streaming evolution. While…
I will admit to being a sports nut. I will watch basically any game that’s on a screen from college to professional sports, even spending hours on a weekend glued to the television for a tennis or golf match. This is one…
This post is related more to new media content creators and less to the traditional studios and networks that are creating long form content.
When we started Odd Networks two years ago I remember many people telling me we were crazy for two reasons. The first reason was that there were only a few players in the space, and the second was that even there was an explosion of OTT applications…
The cable television industry will tell you that OTT is a fad, or as a best case, going to simply supplement the existing content-viewing industry. Two years ago I agreed that would probably be the case for at least…
I will start with how we got here. A couple of years ago a few friends that had been working in video game / video streaming for almost a decade had an idea. Customers were asking for some of the same tactics that were used in games since the newer…
In a recent edition of the Deloitte Digital Democracy Survey, it was revealed that 83% of U.S. consumers will skip an online video ad if given the option. The ability to “pay” for content with their attention is a very…
Throughout its existence, Television has been constantly evolving. When someone talks about the state of television today and the future of TV, I find two very different theories exist. The first, is that the cable box will be no more — content will be…