How I Learned to Stop Apologizing and Love my Inbox

For the 2 weeks leading up to my dissertation writing deadline, I gave up on my email and allowed it to build up, like grimy water in a sink filled with dishes. When I finally sat down to go through it, and it was really fun and enjoyable. A lot of the time, the words “going through my email” are preceded and/or followed by a lot of miserable sounds. Mostly I feel quite happy when I have time to catch up on my email, and this post is about small things I deliberately did to make email a source of joy rather than misery.

adulthood is emailing “sorry for the delayed response!” back and forth until one of you dies ~ internet proverb
I’m sorry I didn’t respond sooner. Forgive me for the late response. Ugh! I suck! Apologies :( omg I’m such a failure lol i’m sooooo bad at email

Suggestion 1: Admit that you are not actually sorry. At professional development workshops for women, there’s a big emphasis emphasis on not needlessly apologizing. Of course, this is relevant not only to women. If your email response is horribly delayed, don’t say sorry unless you are actually sorry. Why would you? It is a totally useless expression. The receiver of “sorry abt delay” has basically no other option but to say “sorry abt delay” back, but you’re both still doing whatever prioritization you’ve been doing all along that results in the delays. Even if you are sorry, why not turn it into a positive statement about the recipient’s generosity, like “Thank you so much for your patience?”

Suggestion 2: Who Cares? I genuinely believe that 9 times out of 10, the person getting the delayed email is not aware of its delay (or at least does not care about it) until you point it out. I also encounter a lot of guilt over imaginary constraints no-one asked for. Are you stressed out about responding by end-of-day Friday because they gave you a deadline or because you made the deadline up at some point? Don’t make promises you can’t keep; under-promise and over-deliver. Avoid giving unnecessary explanations that you wouldn’t otherwise share with this person; these are irrelevant and/or over-sharing. If the person you’re exchanging emails with really cares about this sort of thing, adjust accordingly, but out of respect for this person’s time and energy, not out of pointless guilt.

Suggestion 3: Follow up; something is better than nothing, and late is better than never. The organizing emails are usually those things that prefer a prompt response, whereas letters prefer a thoughtful response. I’ve been known to reply to letters after literally months of radio silence, which probably sounds like terrible Internet etiquette. Nevertheless, I genuinely think that by setting this precedent, I have allowed people to feel more free to not worry about timing in their responses to me, and to engage with the conversation at their own pace. The answer to the previous question, “Who Cares?” is “definitely not Katerena!” and I want people I email with to know that I would rather receive an interesting response two months later than cause someone anxiety over “being overwhelmed with email.” I have several multi-year email threads, both personal and professional, which I value a great deal.

That said, if I get a genuinely urgent email, I will respond immediately. When I personally send urgent emails, I make the subject line and the first words of the email be the question/request. If additional information has to be in there, I make sure to bold/underline any action items, and put “Action Required by DATA regarding PROJECT” in the subject.

We teach others how to treat us through our actions. ~ something someone wise once told me

In all cases, if someone puts in time and energy to write to you, honor that by (1) acknowledging and (2) reciprocating. Even if you don’t have time to reciprocate right now, either create online relationships that reduce communication time pressure, or pro-actively reply something like “I got your email, I am really looking forward to reading and responding in a few days!”


As you read these, are you finding yourself annoyed because it sounds like I am a rude person with no regard for “internet etiquette?” Ok, some thoughts:

(1) First of all, your reaction is valid. If I know you in real life, I probably do apologize, sincerely, and do my best to reply in a timely manner.

(2) …unless you are not articulating your displeasure to me. In which case, I have no way of knowing that I am causing your grief, and I wish I did know!

(3) Are you more critical toward the emails you do (or do not) receive, than those you do (or do not) write? Does your goodwill and benefit-of-the-doubt extend to you alone, but no further? (These are questions I ask myself a lot.)

Lastly, it’s possible you find me grating and rude in person, not just over email, in which case this is not an email-related issue.


“But what about apps?!!” Emails are already complicated by virtue of the fact that they are limited channels between complex humans, and text is extra prone to miscommunication and mismatch in emotional response. Apps, in my experience, just make this more complicated and that seems undesirable.

I think labels and folders are the way to go, though I don’t get too fancy with mine. My labels are:

  • _TODO: This is a red label, and most things go there. All things with this label are read, but not acted upon. When I reply/follow-through, I remove the label. Right now, I have 88 “_TODO”s, the oldest of which is from 10 months ago. I will reply/follow-through on every single one of these. NExt week, my goal is to get down to around 50 “_TODO”s, including any incoming ones. About every few weeks, I go through and reach “inbox zero” by applying “_TODO” labels to things I actually intend to deal with.
  • LoveLetters: wonderful emails from people that make me feel loved. Fun to read when I’m feeling stressed/alone/down. I highly recommend this!
  • Reimbursements: Ok, this is my least favorite thing ever, but it’s gotta be done. When things in here are “unread,” it means they are not yet filed for reimbursement. When they are “read,” it means the reimbursement request is filed but has not been successfully processed yet. Once that happens, the label is removed. The ideal is to keep this label at 0.

“Ugh but the SPAM!” Unsubscribe, and in the future use slippery.email or other burner emails for spammy things. I tried apps like unroll.me to aggregate my spams, but that didn’t make my spam emails any more enjoyable.

I have triggers to mark most of my “passive awareness” emails as read on arrival; so if I look, I see they are there, but they demand no action from me if I’m busy. These are various work announcement emails, about group outings or free food in the conference room or whatever.

I also have a lot of subscriptions to weekly newsletters, which I love! My favorites are: BrainPickings, Nautilus, Science of Us, North of Reality, The Muse, in addition to newsletters my friends run. I’ve also expressed wanting to be updated on my friends’ adventures, so I get quite a few longer emails when people travel, and it’s awesome!

Notice that all those emails are not news-related. This is because news is depressing as hell, and every time I’ve had a subscription to a news-y thing I cared about, I would never actually read it because it was too depressing. I follow BBC, AlJazeera, Jacobin, and my facebook friends who are activists/journalists for news. My email is a sacred, private place for cultivating connections. For everything else, there’s the rest of the Internet.


The over-arching theme here is the reminder that emails are a mode of communication with other human beings, and all the normal things about communication apply. Show, by example, how you want to be treated. Be sincere and respectful in all correspondence. If you want to get interesting emails, write interesting emails, whatever that means for you.

Do you want some of these long emails I write? My sporadic newsletter, which is many things but definitely not boring, is http://tinyletter.com/katerena