Why customer success is the next big business driver

In my last post, I shared my prediction that, in the coming years, we will see an explosion of purpose-built tools far beyond what exists today, focused on the customer journey post 1st purchase. It’s one thing for an investor to have conviction in a space, but I thought it might be more interesting to share the insights from two highly experienced experts in the field, and leaders I admire in the Customer Success space.

Emilia D’Anzica is the Founder of Growth Molecules, a boutique consulting firm focused on helping businesses grow by simplifying Customer success. Emilia has built a career around Customer Success and support teams over the last 15 years, working with companies like Copper, WalkMe & Jobvite. It’s safe to say she’s had a front row seat in the evolution of this nascent space.

Sabina Pons is the VP of Global Client Success at Mavenlink, a software platform for professional and marketing services organizations. Over the last 20 years, her career in Customer Success has allowed her to gain exposure and experience within a multitude of industries including sports, entertainment, advertising, digital subscription and SaaS industries.

Enjoy the conversation!