Omny Studio Debuts Video Pre-roll Ads for Widget Plays

Omny Studio announced an option for video pre-roll ads in web-based listening. The new feature is the result of a collaboration with Macquarie Media. It offers a new revenue stream option for podcasters, who are usually limited to audio ad inventory on their shows. The video ads can be enabled as skippable or non-skippable pre-roll, and work with embedded podcast players on desktop and mobile platforms.