Kifi For Teams Around The World

Yoel Ben-Avraham is the self-described old-man systems analyst of Net Presence, which is a model of the new kind of company taking hold in the world today.

With 10 team members in six countries across the globe — many of whom have yet to meet — they come together in various flexible combinations to help clients do sophisticated content marketing

For instance, Net Presence might create a newsletter for clients, do social media initiatives or create other kinds of content that create communities of interest. Net Presence is one of the beta users of Kifi for Teams, we are proud to say.

For a virtual company, the choice of tools is particularly crucial. “We’re looking for tools that allow us to work collaboratively, collectively and remotely,” said Ben-Avraham.

He tells us he stumbled across Kifi when he was poking around different software. Like many of our other teams, Ben-Avraham is an early adopter. “I play with software breakfast, lunch and dinner,” he said. “Kifi is better point-to-point than any other tool we’ve used.”

He gave us an example of the way the team uses Kifi: It might, for instance, start a library for a client that is marketing cloud solutions to small businesses. One team member working on the client sticks a great article titled, “Are you ready for the cloud,” in the library, and annotates it with ideas for how it might be used. It could be food for thought, or destined to be excerpted in a newsletter aimed at the client’s potential customers, or used in social media initiatives.

The library is reviewed weekly. Projects that evolve out of the different pieces of content are then placed onto a Trello card. The Trello card links back to the piece of content stored in the Kifi library with its notes.

Point-to-point, the process is almost seamless.

Ben-Avraham gave us a nod we’re particularly proud of, toward our intuitive design. “The fact that you can see the library makes a difference,” he said. “And tags mean they can become huge repositories of knowledge if they need to be.”

Net Presence’s business is booming, as it serves startups and nonprofits that have been in business at least two years. One of its most recent projects was helping an agency that does a sustainable business conference in Asia. Net Presence created content that served a couple hundred organizations and tens of thousands of people, helping them connect before, during and after the event.

We’re thrilled to be a part of Net Presence’s business.

If you use Kifi for Teams, and would like to tell your story, please email betsy@kifi.com.

Originally published at blog.kifi.com on September 15, 2015.