How to do guerrilla usability testing right

5 tips to help you get started

Flora
Flora
Jan 10, 2018 · 5 min read
Define your target group ;) — that’s my cat by the way

1. Be well prepared

Don’t ask participants for more than 10 minutes, respect their time.

2. Go to the right place at the right time

Don’t just wait in a Starbucks café, go where your real users are.

3. Keep it short

Don’t try to test everything, focus on one feature only. Tweet this

4. Team work is always better

Don’t underestimate non-verbal communication, it is as important as the words they’ll say.

5. Stay open-minded & be aware of biases

Don’t use guerrilla testing to try to prove your own assumptions.

And one last advice: Do it as often as you can ;)



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Flora

Written by

Flora

UX-UI Designer @OMTStudio, the kick-ass mobile studio for startups in Paris.

One More Thing Studio

Des conseils, des outils et des bons plans pour devenir meilleur en UX, Growth Hacking, Dév, Productivité…