How much does it cost to run a media meter? Roman Postnikov, CEO of oneFactor, shares insights on NAF

How much does it cost to launch a media meter for outdoor advertising and how to recoup the costs of creating it — Roman Postnikov, CEO of oneFactor, head of the technology committee of the Big Data Association in the Russian Federation, spoke about this, as well as other market insights at the National Advertising Forum.

You can watch the video here.