15 Apps and Tools for Social Marketers on the Go
Author: Emily Copp / Source: Hootsuite Social Media Management
Imagine every time you needed to make a phone call you only had a landline. It’s a feverish thought — but that’s the marketer’s equivalent of not having the right apps and tools on their mobile device.
The right combination of apps will make your life a lot easier and won’t force you to be tethered to your desk. That’s why we’ve compiled a list of some of our favorite mobile tools for doing social on the go. If you’re looking for a list of the best social media apps, we’ve got you covered on that front too.
Bonus: Download a free guide to discover how to get more sales and conversions with social media monitoring on Hootsuite — no tricks or boring tips.
1. Hootsuite Mobile
Best for: Managing social networks
Hootsuite Mobile gives you the flexibility to manage your social projects and collaborate with your team while on the go.
Whether you need to make a last-minute edit to a social post or monitor customer conversations away from your desk, Hootsuite Mobile can help. Schedule content, publish posts to all major social networks, connect with customers, and approve posts from your team–all from a single app.
2. Evernote
Best for: Note sharing, tagging projects
Evernote is a simple and intuitive note-taking app. If you’re drafting copy for social posts, writing notes for an upcoming campaign, or adding a team workback schedule — you’ll want to use Evernote.
Evernote has some other handy features that allow you to share documents, tag projects by date or campaign type, and add links to other documents like decks or calendars. It’s great for personal use and team sharing, which makes it an ideal app for marketers.
3. Hootsuite Enhance
Best for: Image editing and effects
Hootsuite Enhance is a photo editing app for iOS that allows you to edit and share photos on social. You can resize, crop, add filters or text to create the perfect visual.
Enhance also takes the guesswork out of image sizing, with templates that meet the spec requirements for each social network.
When your images are ready, share them directly from Enhance across your social networks, or schedule them for publishing later through Hootsuite.
4. Canva
Best for: Image editing and design templates
Canva has a photo editing app for iOS that allows you to edit photos, add text, stickers, frames and effects to your social media photos. Canva benefits from a huge collection of free and paid photos so you can find images quickly depending on theme or style.
Canva also offers pre-designed templates so if you’re in a rush, you don’t have to worry about choosing fonts or designs for image overlay. You can share photos directly to social or through a social media management tool.
5. TouchRetouch
Best for: Basic photo retouching
TouchRetouch is a retouching tool that allows you to remove unwanted content from your photos. It’s quick and easy to use (you don’t have be a professional!), allowing you to take out anything from power lines to stop lights in just a few taps.
If you post a lot of branded content on Instagram, this may become your go-to app, allowing you to turn any photo into an Instagram-ready post.
6. Adobe Premiere Clip
Best for: Editing social videos
Adobe Premiere Clip is a video editing app that allows you to create, edit, and share…