Mark Zuckerberg Spins Decline in Facebook Usage as a Good Thing

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CollectiveAudience
Published in
1 min readFeb 1, 2018

Author: Michael Kan / Source: Entrepreneur

Mark Zuckerberg Spins Decline in Facebook Usage as a Good Thing

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This story originally appeared on PCMag

Facebook CEO Mark Zuckerberg touted an odd metric on a Wednesday earnings call: time spent on Facebook declined by about 50 million hours per day in last year’s fourth quarter, or about 5 percent overall.

But to Zuckerberg, the decline is a good thing. “Helping people connect is more important than maximizing the time they spend on Facebook,” he said.

Zuckerberg’s comments come as Facebook moves to overhaul the News Feed and how people interact with it. His goal? Make Facebook better for society and not a drain on people’s well-being. This particular time spent drop, though, came from a change the company made in the last quarter…

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