Conducting effective User Research
Interviews
We conducted interviews with many of the users of our lab, some of which were regulars. We had established a set of questions for them to answer, as well as exercises that we used to get the best of the current way of doing things, and then elaborating on how things could be improved.
Interview Questions
We had to make sure the question would allow us to collect useful information. We did this in a number of ways, for example, we made sure not to ask any leading questions, which would introduce bias, or trying to ask questions which would be answered with detail, instead of simple yes/no questions.
Furthermore, the questions had to be kept simple. We didn’t want interviewees to feel overwhelmed with what we were asking.
Assuring the interviewees was also very important. Making them feel that their voice is heard can reassure them and make them more confident in sharing their viewpoints.
Rose, Bud, Thorn
One of the ways we did specific topic research was using Rose, Bud, Thorn. We adapted the method slightly for our use.
- Rose (Positive Aspects): Participants start by identifying and discussing the positive or favourable aspects of a given idea or situation, represented by the “rose.” This helps highlight what is currently working well or what participants find beneficial.
- Bud (Potential Improvements): Next, participants explore potential areas for improvement or growth, symbolised by the “bud.” This involves brainstorming ideas and suggestions for enhancing the positive aspects identified in the “rose” phase. It focuses on future possibilities and innovations.
- Thorn (Challenges or Issues): Finally, participants discuss the challenges, issues, or obstacles associated with the idea or situation, symbolised by the “thorn.” This step helps in identifying current problems or frustrations that need attention or resolution.
By systematically exploring the positive, potential for growth, and existing challenges, the rose-bud-thorn method provides a structured approach to gathering feedback and generating insights. It can be applied in various contexts, such as product development, project planning, or problem-solving discussions.
This gave us a solid idea of what the community needed, and the next step was to extract key points, and start thinking of solutions for the problem.
Potential Solutions
Beginning with the collection of feedback on specific issues, a group interview ensues, during which participants articulate potential solutions on individual sticky notes. These suggestions are visually represented on a board, and a voting process is initiated, allowing participants to prioritise solutions by placing sticky dots on their preferred ideas. The most heavily endorsed solutions rise to the top, prompting further discussion and refinement. Ultimately, this method fosters a collective decision-making process, ensuring that solutions are not only well-informed but also representative of the group’s shared insights and preferences.
