OpenCity Launching Voice AI: A Game-Changer for Restaurants in Today’s Environment and Beyond!

Nick Belsito
OpenCity
Published in
4 min readApr 7, 2020

OpenCity, is revolutionizing the way customers and restaurants engage, and is the leading omni-channel, multi-service customer ordering AI company, announced today that it is launching Tori, a voice AI that places orders directly into the point of sale.

With government mandated lockdowns, restaurants are forced to operate exclusively through take out, delivery and drive thru.

“COVID-19 has created a dramatic shift in consumer buying channels, with QSRs reporting 90% of revenue from the drive thru (up from 70%). These behavior changes will have permanence in a post COVID-19 restaurant world — where customers demand frictionless experiences.” said Nick Belsito, founder and CEO of OpenCity. “Restaurants that leverage AI to drive revenue, improve operating margin and reduce overhead will thrive in today’s ever-changing food-hospitality market, while also positioning well for the future.”

So how does it work? At the drive thru, customers place an order the same way they are accustomed to, by pulling up in their car and talking into the speaker. However, instead of speaking with a person on site, Tori is now making sure their experience is a pleasant one. The experience is the same. Maybe even better!

Meet Tori, OpenCity’s new virtual assistant (AI)

“This is not a simple chatbot,” said Belsito. “Tori has a human-like cognizant, understanding conversational context and the human thought process that goes well beyond speaking. She can make modifications, substitutions and situationally up-sell with recommendations based on order patterns or time of day. She can also intelligently talk about the dietary restrictions of every menu item, which has become ever more important in today’s complex, flexitarian world. All of this without any attitude”

Based on their own extensive research and by using the 2019 QSR Study, OpenCity estimates that Tori has potential return of $190,000+ per drive thru. Here’s a list of other features and benefits that restaurants can expect to see by implementing Tori within their current business structure:

● 25 seconds faster speed of service (Tori never says “I’ll be right with you in a moment”)

● 10% increase in order accuracy (Tori repeats back the order to the customer)

● Increased suggested selling (never missing an opportunity and always suggesting a most-logical up-sell)

● Yields improved revenue, better profits and happier customers.

Jeff Chasney, former CIO of CKE Restaurants, recently joined OpenCity to oversee the company’s new contactless ordering solution. “Improving drive thru speed of service and order accuracy is near and dear to my heart. Every second matters; every 10 seconds lost at the drive thru lane translates to $30,000+ in lost annual revenue per store. I have been exploring AI solutions throughout my career to grow sales, profits and customer satisfaction. Tori is the best AI I’ve ever seen; it just works. Her accuracy is astounding as she places orders directly into the point of sale. This is a game changer for the restaurant industry!” Chasney emphasized.

“Jeff is an expert in restaurant technology; consistently launching and implementing cutting-edge solutions for some of the world’s largest quick-service restaurant brands. He has the right mix of domain expertise, franchisee scalability, and AI vision, to seamlessly lead and integrate OpenCity’s contactless ordering system with existing technology stacks for enterprise quick service brands,” said Belsito.

OpenCity partners with large enterprise franchise chains and individual operators, where Tori and their AI solutions can be deployed in numerous ways, like drive thru, answer telephone calls, reply to text messages, live chat on websites, and in loyalty apps.

Not all AI systems are the same. “We own our IP, whereas, other AI companies license third party NLP and ML models” exclaimed Belsito. “Owning a unique AI solution creates flexibility and enables total control in the development and deployment of solutions. It enables advances that are unattainable to our competitors in this space,” Belsito continued.

OpenCity is now accepting a limited number of partners to be in their first drive-thru partner program that is launching soon. To apply for access to implement Tori for your drive thru, visit https://landing.opencity.co/drivethru

About OpenCity

OpenCity, a Boston based omni-channel, multi-service customer engagement AI company for restaurants. Built by Restaurant People. For Restaurant People. OpenCity has changed the way customers and hospitality businesses communicate. Our AI automatically takes orders, books reservations and responds to customer questions 24/7, allowing our customers and partners to focus more on operations while creating new revenue streams. Curious about how it works? Visit https://landing.opencity.co/drivethru

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