Avoid call-in order mishaps
Jimmy runs a restaurant at the corner of the street. One day he received several call-in orders for lunch. There was a pick-up order from Ana.
He kept English muffins and pan-seared bacon along with other items in a bag.
When Ana came to pick up her order, she claimed that she ordered peameal bacon instead of pan-seared bacon. Jimmy forgot to note down the order details and there was no other way to confirm her claim. He thought that he handled the situation well by giving her peameal bacon but she never came back to his restaurant again.
When there are several orders to handle at once, you might not have time to note them down. Sometimes this lack of time could cost you a regular customer. Sometimes it is hard to understand the accent.
In general phone-in order errors stand at 15% on average.
You cannot run a restaurant profitably using only the third-party food ordering apps as it takes 30- 40% of the price.
That is often most of your profit.
You need customers to reach you directly to thrive well in the market. We can help you do that.
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Studies show that most of the customers choose a place to order food only after checking the restaurant’s website. Change these millennial and Generation-Z visitors of your website into customers.
Keep them for long by engaging with them just the way you would if they were to dine-in at your restaurant.
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Originally published at OrderStack.