WIN.AI Marketplace Explanation

OSA_DC
osadc
Published in
3 min readMar 24, 2020

The world’s first decentralized marketplace providing AI-driven solutions to retailers, manufacturers, and consumers.

The global artificial intelligence in retail market size is estimated to reach USD 23,426.3 million by 2026, exhibiting a CAGR of 33.7% during the forecast period.

The ongoing shift by retailers from traditional retail experience to AI-driven business solutions is one of the crucial factors enabling the growth of the AI in the retail market. Those who have embraced digital transformation successfully are gaining a significant competitive advantage, where customer experience rules. In order to achieve a successful digital transformation, retailers need to go further than just acquiring huge data sets. Artificial intelligence capabilities can equip retailers with the ability to ingest large volumes of data in various formats across locations, learn from patterns, and respond in real-time.

That is why we are moving towards building a decentralized marketplace, that can become the point of connection between data providers, solution providers, and users (retailers, suppliers, and consumers). WIN.AI integrates solutions for consumers, who will be provided with transparent product information and online assistant services, while B2B AI-powered solutions allow manufacturers and retailers to efficiently cooperate and optimize their business strategies.

Benefits for retailers

Manufacturers and retailers get access to AI recommendations based on consumer data, feedback, and behavior, getting the ability to communicate directly with consumers. Some of the important data obtained has never before been available to anyone in the world, including monitoring decision tree and the importance of product attributes for selection in the “moment of truth”, real price elasticity, and product availability at the moment of choice. This significantly enriches the range of recommendations for business decisions.

From now on, manufacturers and retailers can interact efficiently and optimize their decision-making process by using the capabilities of the created confidential data ecosystem, enhanced with AI and stored by blockchain technology.

Value for consumers

WIN.AI takes the shopping experience to a whole new level as an AI-enhanced product database and blockchain-based immutable ledger provides reliable product data to prevent businesses from abusing consumer trust. Finally, consumers become real decision-makers, using their own data to lower prices, stimulating retailers to provide better product quality, better delivery, and better services. Conscious purchase decisions can now be made with the help of recommendations of an AI-driven digital assistant, based on reliable and easily accessible information, i.e. list of ingredients, product ratings, origin, traceable product data, and prices. Consumer’s product rating becomes the main currency in grocery retail, making the manufacturer interested in increasing product quality rather than boosting profit by lowering the quality of its ingredients. Besides that, our AI-driven digital assistant will be able to manage the number of products being purchased in order to reduce product waste and optimize shopper’s budget. In addition, personal health data will be combined with the food consumption data of each individual, helping to identify previously unknown patterns and uncertain dependencies, develop a specific diet for each person on the planet according to his or her individual characteristics, and protect consumer’s health.

The marketplace itself does not build solutions, but it provides the service connecting all interested parties and creates a new era of consumer power and renovates the industry as a whole.

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OSA_DC
osadc
Editor for

OSA DC is the world’s first decentralized marketplace providing AI-driven solutions to retailers, manufacturers, and consumers