Update: Simple Token achieves 120% of ICO target — “The Kicker” — with 4 days 13 hours remaining

Thank you so much Simple Token community! — all 3700+ purchasers, 5300+ Telegram members, and countless more who have clapped for us on Medium, watched us on YouTube, retweeted us on Twitter, liked us on Facebook, and engaged with us on many more platforms and forums.

Thanks to your passion for the Simple Token project and your belief in our mission to bring the benefits of blockchain to the mainstream, we have now achieved 120% of our target for the ST token sale with 4 days and 13 hours remaining.


  • We designed the ST sale to reward the community if/when we achieve above our initial Target.
  • When our Target of 100M ST was hit, all buyers got 20% bonus.
  • Now that 120M ST, “the Kicker” has been reached, that grows to 25% bonus for all buyers.
  • That’s in addition to a 15 discretionary bonus for all buyers in light of recent rises in ETH prices.
  • All bonuses apply to all purchasers and all purchases past and future until 1 December or the hard cap of 240M ST is achieved. Our customers can buy as many times as they like, on any day they want, and still get the bonuses on every purchase. We designed it this way for fairness to all. The motivation to purchase earlier is that the sooner we hit each milestone, the more time there is for the community to spread the word and hit the next milestone.
  • After the kicker, our next milestone, ST Power, is 180M ST, and if hit all purchasers will earn another 5% bonus.
  • The absolute Hard Cap is 240M. Any unsold un-bonused tokens from the hard cap will be burned.
  • (I’ve been using this analogy in Telegram to explain our philosophy regarding our community bonuses: You can think of it as if we are running an ice cream shop. Our goal is to sell 100 ice cream cones. But we have 240 to sell. So we decided to give all of our customers discounts in form of extra ice cream as we sell more — so everyone shares in the upside, and to grow the community and get more people involved in the ST project.)
  • The token sale will end when the Hard Cap is reached or on December 1, 2017.


We want buyers who want to use the OpenST protocol and who believe in the long term potential of the project, not speculators. As shown above, we have taken great strides to help make sure that all purchasers of ST are getting great prices.

Please purchase Simple Token only because you believe in the project and promise of Simple Token to help mainstream businesses embrace and benefit from blockchain. We cannot comment on it as an investment and we cannot provide investment advice on any topic nor discuss any potential returns on any investments.

To be clear: There will be no further bonuses or adjustments for the duration of the token sale ending 1 December, 2017, except for the Power bonus if hit. As described on our website at https://sale.simpletoken.org

Our advice for ST buyers: Focus on the real utility and benefits of ST.




This Medium post is not a prospectus nor a solicitation for investment and it does not pertain in any way to an offering of securities in any jurisdiction.

You must read the entirety of our Terms & Conditions document carefully before making any decision to purchase ST Tokens. You must also monitor the https://simpletoken.org website and our Medium publications for any announcements from the Foundation as they may add to, or change, these Terms and Conditions at any time.

Purchasing, holding or using cryptographic tokens carries significant potential financial, regulatory and other risks, including potential loss of the entire value of Payment.

Tokens are only for sophisticated purchasers who are knowledgeable and experienced in the features and risks of digital platforms, digital assets, blockchain technology and smart contracts. Potential purchasers should determine for themselves the relevance of the information contained in this document and related materials, in each case as supplemented from time to time, and the necessity for additional enquiry, research and professional advice. Any decision to participate in a token sale should be based upon such independent investigation and advice as you deem necessary. This document should not be considered as a recommendation by any person to participate in any token sale or digital platform.

In particular, you should not purchase any Tokens unless you have read and understood the terms and all other relevant materials and fully understand the Token Sale, including at least the following:

  • the nature and purpose of the Token Sale and its cryptographic context
  • the procedures required to purchase Tokens;
  • the nature and the extent of the risks to which you may be exposed by participating in the Token Sale or purchasing, holding, transferring or exchanging Tokens, including those set out in the Risk Disclosure; and
  • the regulatory, tax and accounting treatment of participating in the Token Sale and purchasing, holding, transferring or exchanging Tokens, as well as any other relevant implications.