Future is now! Take a first look at Primpy platform.

PRIMPY
PRIMPY Blog
Published in
6 min readApr 9, 2019

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SUCCESS is the goal of every new project and the most important stakeholder of a product is the user. Therefore, when an entrepreneur wants to build a tool for use, especially a website or an app, it is necessary to focus on satisfying the end users.

A Minimum Viable Product (MVP) is a basic version of an application that has a minimum set of features to show the first time users what makes the product unique. The purpose of launching an MVP is to better understand the needs and expectations of users before the final product is released.

This technique allows an entrepreneur to spend as little resources as possible to give users the features tailored to solving a problem. Over a specified period of usage and interaction, this process will help build a customer user base, reveal what will work or not and also grab the interest of investors and stakeholders.

WELCOME TO PRIMPY

The Primpy’s MVP was launched on December 17, 2018, as a Desktop version on the web and it can be accessed via www.primpy.com. The page was launched in 2 languages; English and Italian.

LANDING PAGE

As a first time visitor (Guest), you will find an overview of what Primpy offers at a glance. As a fashion hub, the first view is the cover photo, with an attractive caption promising a guide to the right style for you.

  • A guest can choose to browse through the page contents before the attempt to register. This view starts with the Key features that give you access to - Discover Style Ideas, Find Professional Stylists, Shop For Your Wardrobe, Fashion Tips, Reward Program and Shopping Experience (These key features are coming soon)
  • At the top of the landing page, there is the Platform Search box, the Login function and the Register function.
  • Search is one of the most useful tools on the page as it will connect a user directly with items, people and articles in a jiffy. The search is programmed to generate results per users and per articles. A quick display of 5 most popular search results and the ability to access more on a page with further search results.
Search result for “Jack”- People
  • Navigation section has a few selected Articles from the Primpy Magazine and Items from shops are also on the landing page. A guest or registered user can click on any of the articles to read. This will open up the Primpy Magazine page for access to more engaging fashion tidbits and news. However, please note that to purchase any item, you have to register.

HOW TO JOIN PRIMPY

The registration process can be done by clicking on either of these navigation buttons;

  1. Register at the top right corner of the page beside the login icon
  2. Sign up with Email boldly written on the Landing page background picture
  3. Get Started below the 3 major deliveries mentioned above.

All these 3 options will launch a page that allows a user to join with Facebook or Google account login details.

Primpy login

Once the Facebook or Google login details have been correctly filled in, it will return to the Primpy page that requires you to create the Profile of choice based on the user needs.

There are 3 different types of profiles that can be created on PRIMPY. You can register as a User, an Influencer or a Shop.

Types of profiles

A click on any of these 3 profile options will automatically create a Primpy Profile.

Voila! You are now a Primper!

PERSONALISATION

Now that you have created a space of your own on Primpy, the next step is to make it reflect who you are and what you want to do on Primpy. Taking into consideration that Primpy is, first of all, a social network, it is equipped with the main feature of every social network — personal customisable profile with “follow” function. Therefore, it is important to create a suitable profile.

  • You can upload a cover image, give a brief description of yourself, change your preferred language, update your country location and time zone, add your website address, change your preferred name, and connect your Social media accounts which include — Facebook, Twitter, Instagram, Youtube, Pinterest and Linkedin.
A sample profile of an Influencer

Once your Profile is set, You Are Ready!

PROFILE USAGE

USER: You can share your style by sharing articles, creating an amazing wardrobe and purchasing items from the shops.

A text editor is available for every registered Primpy user. Primpers can write articles about fashion, beauty, lifestyle and other interesting topics; these articles will be available for the public on their profile. Also, if selected by Primpy’s Editor, they can receive an opportunity to be featured on Primpy’s magazine, followed by promotion on all social accounts of Primpy.

You can also rate and review services of shops and influencers.

INFLUENCER: You can do basically everything a user can do with added functions to create mood boards, collections and styles using Primpy’s database. An influencer can also write articles for personal promotion or on shops request.

SHOP: You can upload items from your catalogue and carry out sales activity at the marketplace. Shops can create styles and collections from their items, you can hire influencers to promote their brand; collection or a single item.

As a shop, you can send users news, promotions and give discounts.

At at the bottom of the landing page and it navigates to www.primpy.io; the page that has the necessary information on the Primpy technology, the Project team, and the details of the Token sale for investment purposes.

Cocreate the fashion industry of tomorrow.

Try out our early BETA version and be part of PRIMPY.

Primpy is a community-driven fashion market where end users and businesses benefit from transparency and usability powered by the blockchain tech.

By bringing together technology, retailers, service providers and customers, Primpy becomes a go-to place for desirable fashion items, services, opportunities, tips and trends — tailored to users and businesses.

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PRIMPY
PRIMPY Blog

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