Image for post
Image for post


Jan 18, 2019 · 4 min read
Image for post
Image for post
Photo by rawpixel on Unsplash

OuroX is a FinTech startup focused initially on the Caribbean and Latin America, then the World. They launched their exchange this month. It began as part of a broader vision by co-founders Maya Parbhoe, Serge Tjin Wong Joe, and Gian Baldew.

Their team is a dynamic group of young, successful, ambitious go-getters who anyone would love to crack a beer or shoot a gun with. (Maya and Serge are practical shooters, so yeah, it could happen.)

OuroX couldn’t happen without partners. At least not at the level and speed at which the platform has come to life. We select partners on a few criteria. First, we rate performance and track record; how has the potential partner proven themselves in their arena? Second, we scan reputation; how have previous clients benefited from the relationship? This isn’t about feelings, it’s about positive gain. Okay, maybe a little about feelings. And third, we assess integrity; sometimes eye-to-eye, belly-to-belly, instinct raising-the-hair-on-your-neck kind of an assessment.

The Matching Engine

This meeting made the entire OuroX vision a certainty. AlphaPoint team members carefully considered all of the project parameters. They pushed back in constructive ways ultimately driving to the most robust and agile platform we could design for the region. Throughout these meetings they proved to be reliable, innovative, transparent, and efficient. But the integrity of their team and their tech are what has kept us excited for our involved collaboration.

AML (Anti Money Laundering)

They’re a sharp group and helped us answer some complex issues in elegant ways.

KYC (Know Your Customer)

We launched OuroX because as residents of Latin America and the Caribbean we recognized the immense value an easy-to-use platform would provide. We reviewed our concerns with the team at IdentityMind and employed their suggestions readily.

Having the compliance covered to this degree is reassuring for us.

Digital Marketing and Investor Acquisition

What impressed us about them is that, despite their in-depth knowledge of crowdfunding raises, blockchain technology, and digital assets, they believe people connect with brands, products, and services on a human level. They’ve focused on sharing outcomes alongside technical jargon to keep everyday enthusiasts involved. They’ve focused our ad campaigns on targeted investor pools and helped discover our ideal prospects.

Image for post
Image for post
Photo by rawpixel on Unsplash

It’s been a fantastic journey so far, one we couldn’t have completed this way without our partners. Partnerships take work. Some days are a breeze, others are a real effort. Communication can take turns and twists and bring surprises. Fortunately, we’ve had partners who believe in being easy to work with, communicating early, and doing more than expected. Most importantly, they believe in us.

As OuroX rolls out OuroPay (our payment app), and Fuente (our multi-vendor marketplace), we will continue to partner strategically with service providers who meet or exceed our expectations. We’ll announce those partnerships as they arise and impact the unfolding landscape of our enterprise.

The Launch!

Without our partners, I don’t know where we’d be on this. Hopefully, they know how proud we are to be partnered with them specifically. Hopefully, they read this.

Thank you for reading this. Give it a clap while you’re at it. We appreciate you.

Image for post
Image for post
Visit to learn more!

The OuroX Blog

Stories from the best FinTech company in LatAm and the…

Medium is an open platform where 170 million readers come to find insightful and dynamic thinking. Here, expert and undiscovered voices alike dive into the heart of any topic and bring new ideas to the surface. Learn more

Follow the writers, publications, and topics that matter to you, and you’ll see them on your homepage and in your inbox. Explore

If you have a story to tell, knowledge to share, or a perspective to offer — welcome home. It’s easy and free to post your thinking on any topic. Write on Medium

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store