Member-only story
Healthy Mindset
This Is Why You Fail With Even The Perfect Diet/Workout Plan
The Battle In Your Brain!
Even though I’ve been coaching folks over 40 (16 years and counting!) and writing/podcasting about health and fitness for years, I have recently found myself less and less enthused about talking about specific workouts and diet strategies.
And that’s because over the years I’ve seen clients struggle to stick to even the most perfectly customized program, programs built around:
- their exact favorite meals
- the exact equipment they have access to
- their exact schedule.
So I know it’s not the HOW of getting in shape that trips us up…
It’s our emotions around working out and taking care of ourselves.
I want to explain how to win your mental battles with doing The Healthy Thing, so you can stay on track and make some bloody progress as you get a little older…
PFC vs A*shole: The Big Battle
This mental battle happens in the emotional center of our brain, the Amygdala.
It’s what Steve Peters calls our ‘Chimp’ in his brilliant book The Chimp Paradox, or what you may have heard me lovingly…
