10 ways to build your brand on social media
Written by: Leesa Davis
There are many benefits of using social media to grow a business and to craft an online persona that showcases a brand’s values and services. A defined social media strategy can help businesses be more profitable, establish credibility, and gain a strategic edge over the competition. Social media has become a powerful tool in marketing as it’s accessible anytime, anywhere, and is a fun, engaging way to share and collect information.
According to the most recent data from Statista, as of 2021, 82% of the U.S. population has a profile on social media, with the most popular platform being Facebook. In 2021, nearly 92% of U.S. marketers were expected to use social media for marketing purposes.
Planoly consulted research from social media influencers, brand managers, and marketing agencies to compile 10 of the best ways to start building your brand on social media.
Originally published at https://www.overwritemedia.com on March 7, 2022.
