Top Five Use Cases for the Own Platform

WeOwn
OwnMarket
Published in
4 min readAug 16, 2018

In our last blog, we introduced the top 13 user requirements for the Own platform. In this post, we’d like to introduce to you our top 5 use cases.

SECURITY TOKENS

For selling new shares through a primary offer

“I want to sell new shares on Own”

DIGITAL REGISTER

For listing existing shares on Own

“I want to list existing shares on Own”

MICRO SHARES

For selling shares to supplement listings on other stock exchanges

“I want to sell new shares on Own to supplement my listing on another stock exchange (eg LSE/NYSE)”

REWARD TOKENS

For gifting or selling shares to a private group of employees / customers / members

“I want to offer shares to my employees, customers or members”

BLOCKCHAIN AS A SERVICE

For selling our blockchain technology to other businesses / developers

“I want to build apps on the Own blockchain”

All five of these products will be underpinned by our core platform for investor management, secondary market trading and investor platform usage.

USE CASE 1 — SECURITY TOKENS

What are security tokens?

  • Security tokens represent the sale of business equity to an investor
  • Security tokens represent shares in a business in a digital world, traditionally represented by share certificates in the old world
  • Security tokens are sold by a business to investors
  • Investors owning security tokens essentially own a part of that business
  • Security tokens can represent different types of share values, share types and they can have different rules attached to them, as defined by the business and in line with business regulations
  • Security tokens can be decimalised, so you can buy parts of shares (e.g. 0.1) whereas traditional shares were sold in minimum denominations of one share (e.g. 1)

How do we help businesses to sell security tokens or shares in their business?

To enable businesses to sell new shares through a primary offer, in the form of security tokens, we provide a range of services including:

USE CASE 2 — DIGITAL REGISTER

What is a digital register?

  • A register is a list of who owns the equity in a business
  • A digital register is a list of security tokens and who owns them
  • A digital register is an online and on-blockchain version of traditional share registers which were printed out and logged with pen/paper traditionally
  • It is a legal requirement that a business’ register is updated at all times
  • A business’ register is a public record

How do we help businesses to set up a digital register for their business?

To enable businesses to list existing shares on our platform, in the form of security tokens, we provide a range of services including:

USE CASE 3 — MICRO SHARES

What are micro shares?

  • Micro shares can be used by public businesses listed on national stock exchanges
  • Micro shares supplement listings on other stock exchanges
  • Public businesses can offer micro shares on our platform, to supplement shares on stock exchanges
  • Micro shares can be targeted to retail investors on our platform, whereas stock exchanges are dominated by institutional investors
  • Micro shares can be decimalised, so you can buy parts of shares (e.g. 0.1) whereas traditional shares were sold in minimum denominations of one share (e.g. 1)

How do we help businesses to sell micro shares?

To enable businesses to sell shares to supplement listings on other stock exchanges, we provide a range of services including:

USE CASE 4 — REWARD TOKENS

What are reward tokens?

  • Reward tokens are shares gifted or sold to a private group of employees / customers / members
  • Reward tokens can be used by businesses as an alternative to employee share plans
  • Reward tokens can be used to offer shares to business customers
  • Reward tokens can be used to offer shares to members of your business / institution
  • Reward tokens are only made available to a specific list of individuals, defined by the business, not to the general public
  • Reward tokens can be set up with different rules in terms of how they are earnt, held, sold, etc

How do we help businesses to gift / sell reward tokens?

To enable businesses to gift or sell shares to a private group of employees / customers / members, we provide a range of services including:

USE CASE 5 — BLOCKCHAIN AS A SERVICE

What is blockchain as a service?

  • Our blockchain is designed to be used by businesses / developers
  • Businesses/developers can build apps & solutions on top of our blockchain

How do we help businesses to use our blockchain as a service?

To enable businesses / developers to use our blockchain technology to deliver new services, we provide a range of services including:

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