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The M&M’s candy brand will be represented in the form of NFT and a metaverse

Mars Inc. has filed a trademark application for NFT for its popular M&M’s brand.

🗓The application, filed June 20 with the U.S. Patent and Trademark Office, covers software for authenticating, transferring and storing NFTs, digital currency and tokens as well as cryptographic collectibles.

The company has decided to enter the cryptocurrency sector by offering NFT and digital collectibles covering select of its popular physical products.

🎮The company will offer virtual entertainment services featuring virtual products such as chocolate, candy and gum.

🍟Other food companies entering the metaconsciousness include McDonalds and KFC, moving their products into the virtual world.

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