I Saw the Backend of an Entrepreneur Who Makes Over $1m Selling Online Courses

This is what he has and what he doesn’t

David O.
The Startup
Published in
5 min readApr 22, 2022

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Photo by Jason Goodman on Unsplash

During a mastermind session, I had the privilege of seeing everything that happens behind the scenes of a successful online entrepreneur. He has other businesses too, but this is just from his online course portfolio. He makes over $1m per year selling online courses and it took him 2 years to get there. Here are some insightful tips I picked up from him.

1. He has a team

From the onset, he started with a team. He has an assistant that manages his sales conversations. He has a copywriter that writes all his copy. And he has an ads manager that manages his ads on Facebook.

His team is a bit larger than that now but that is his core team. It is possible to have a million-dollar business online without a team but it can be very difficult.

You would have to rely on other parameters other than the ones discussed here if you want to get to $1m without a team.

2. He runs ads

About half of his traffic comes from paid ads on Facebook and Instagram. The other half is from podcasts and other avenues. So, he runs a lot of ads. But there is a method to it.

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David O.
The Startup

I investigate things and write about them. Mostly around wealth, money, rich people, career, and business success. Not financial advice