#DigitalFirst: Harnessing AI tools in the fashion design process — Print.

Matthew Mounsey-Wood
2 min readJul 18, 2022
“a painted plaid in pattern repeat, Monet water lilies”.

AI unleashes a Creative’s ability to rapidly visualise design concepts, early stage ideation and iteration. Here DALLE2 has been used as an assist in exploring a high summer print story idea. It gets close in creating the repeat but Photoshop was needed to clean up and add dimension.

The possibilities appear limitless. In this DJ (Digital Jockey) approach to creating newness; Creators (human and non-human) will need to expand their knowledge and vocabulary of the arts and design to create effective prompts and feedback . Consider how they focus and refine their own unique style while building their brand sandbox. How they add value and “show the work” while delivering desirable product and credible storytelling.

Reduce your sampling and inventory. Before you start production or selling, test with digital tools. Or sell from them. Flip your business model to pull, not push. #digitalfirst enables #responsiblefirst

Textile created with an assist from @openaidalle and @photoshop
Shirt created with @itsclo3d
Avatar created and image rendered with @insta_daz3D
Post-production with @FaceApp on iPhone
#fashiontech #digitalfashion #digitalmodel #futureoffashion #textiledesign #digitaltextiles #itsclo3d #technologiesoftomorrow #Dalle2 #ai #aiart #aicommunity #machinelearning #digitalart

Follow me on Instagram for more digital and responsible fashion stories: https://www.instagram.com/matthewmounseywood/

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Matthew Mounsey-Wood

Responsible Design & 3D Digital Apparel Design and Asset Creation — Digital Freelancer at www.mounseywood.com