Former President of Forbes China Melvyn Goh Joins Moonlight as Advisor

We are very pleased to announce the addition of a new and highly experienced advisor to our team. Melvyn Goh, former President of Forbes China, will provide counsel on critical topics including Market Development and Business Strategy.

Melvyn Goh

Mr. Goh was formerly the President of Forbes China and Harvard Business Review China. He was a strong advocate of the Forbes China 30 Under 30 initiative and founded many strategic partnerships and collaborations, supporting innovation and knowledge development.

Prior to Forbes China, Mr. Goh was President of Mindshare China, whose clients included IBM, Rolex, and L’Oreal, with responsibility for brand and market development in China. He was a member of Mindshare Worldwide EXCO, which had oversight of over 100 offices in 80 countries. He was awarded the Agency Head of the Year for Greater China by Campaign Asia in 2011.

“We’ve been searching for a versatile senior executive to join our team for a long time. We were looking for someone with the ability to help us in business strategy and market adoption, and who is also passionate about disrupting the current landscape and pushing boundaries. Melvyn has a strong track record of launching innovative initiatives, and we are glad that he has decided to join us.”

— Alan Fong, Co-Founder of Moonlight and CoZ

“I am delighted to join Moonlight. I particularly like Moonlight’s mission to address fraudulent and grossly exaggerated resumes. I hope with my understanding of market development and consumer adoption, I can help accelerate this process.”

— Melvyn Goh