How SaaS startups go from seed funding to Series A?

Start-ups typically rely on friends, family and business angels for the seed money to get them up and running but, when it’s time to scale up, external investment is almost always required. It’s an exciting time as you look to accelerate growth but it’s also a demanding one as investors, typically venture capital funds (VCs), will expect a lot of information and evidence before they commit their money.

The path for each startup is somewhat different, as is the timeline for funding.

What does Series-A funding mean in Startups?

If a startup has started to gain some degree of traction as a result of Seed stage investment, Series A rounds are often used to fuel product development improvements and optimize the company’s strategies for generating new customers.

Opportunities may be taken to scale the product across different markets. In this round, it’s important to have a plan for developing a business model that will generate long-term profit.

Investors are not just looking for great ideas. Rather, they are looking for companies with great ideas as well as a strong strategy and execution for turning that idea into a successful, money-making business. Investors involved in the Series A round come from more traditional venture…