The Jordan Peterson All-Meat Diet

The famous psychologist and his daughter swear by a regimen of eating only beef. Restriction can provide a sense of order in a world of chaos — but at what point does restriction become a disorder?

James Hamblin
The Atlantic

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Photo: Curly Courland Photografy/Getty Images

“I know how ridiculous it sounds,” Mikhaila Peterson told me recently by phone, after a whirlwind of attention gathered around the 26-year-old, who is now offering dietary advice to people suffering with conditions like hers. Or not so much dietary advice as guiding people in eating only beef.

At first glance, Peterson, who is based in Toronto, could seem to be one of the many emerging semi-celebrities with a miraculous story of self-healing — who show off postpartum weight loss in bikini Instagrams and sell one thing or another, a supplement or tonic or book or compression garment. (Not incidentally, she is the daughter of the famous and controversial pop psychologist Jordan Peterson. More on that later.) But Peterson is taking the trend in extra-professional health advice to an extreme conclusion: She is not doing sponsored posts for health products, but actively selling one-on-one counseling ($75 for a half hour) for people who want to stop eating almost everything.

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