Value Proposition Interface Canvas

The Value Proposition Interface Canvas makes it explicit how you are creating value with your API for your customers and how you are providing value. It is a tool that helps you to systematically understand the customer needs and to design API products your customer wants. It makes the difference between building an interface to exploit your value proposition or an ordinary API. We refer to an interface to a value proposition as Value Proposition Interface (VPI).

Let’s imagine you’re feeling sick and feeling pain just everywhere. You go to the pharmacist, and he tells…