Active Publishing Content Field

Because of the importance of IP!

Page network
Page_network
3 min readSep 16, 2022

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The PAGE Network is an online content theme park platform based on NFTs. The PAGE platform has three main goals. The first is to solve the distribution of illegal copies of IP content with NFT technology. Secondly, it will enable the direct exchange of content between content producers, consumers, and investors. Finally, it aims to establish a decentralized platform through a reward ecosystem based on a transparent settlement system.

Welcome to the PAGE Network!

According to the Korea Creative Content Agency, the domestic web novel market is expected to reach 600 billion KRW in 2020. This is a 60-fold increase from the 10 billion KRW level in 2013. This boom is occurring as the production of secondary content such as dramas, movies, and games based on published content is active. Please see below for more details.

Active Content Discovery

In addition to the expansion of the web novel market as mentioned above, the sales of the webtoon industry are about 1.538 trillion won in 2020, showing the steepest growth among the contents industry. The rapid growth of the web novel and webtoon market was driven by the use of intellectual property (IP). This is because secondary contents based on various published contents are increasing, and various global OTT platforms including Netflix are looking for excellent IPs.

In line with this atmosphere, the number of contests itself has increased a lot to find IP, which is the raw stone for high-quality content. In particular, in order to find a better IP, the amount of prize money has been greatly increased, and the number of contests in the billions has also increased.

Naver Webtoon held a web novel contest with a total prize money of 1 billion won, which was the highest in Korea for a single web novel contest. The grand prize was 100 million won, and the grand prize was 50 million won, confirming the will to obtain high-quality IP.

In addition, many companies such as Kakao Entertainment’s web novel contest with a total prize of over 500 million won, Jo Ara, and KT Studio held contests with a total prize of over 100 million. In the case of Kakao, the Kakao Page guarantees that the award-winning work will be turned into a webtoon, and gives an opportunity to be serialized not only in Korea but also abroad.

As there is a lot of interest in securing original IPs with potential, there are also contests for the source ‘story’ of which the final form has not been determined.

There was also a contest for the ‘Korea Contents Grand Prize Story Category’ jointly hosted by the Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency. It is the largest government award program for writers and creators, and it was received in five fields: performance, cartoon (webtoon), anime, video (drama, film), and publication. You can see how steady and high the government’s interest in content field.

PAGE Network?

The Page Network also knew the importance of IP early on, and has over 7,000 IPs. Through this, users can enjoy secondary content based on our IP on the page platform where you can experience various content. It builds a huge ecosystem within the platform as users enjoy and share content.

Thanks for reading! If you want to stay up to date on the activities of the PAGE Network in the future, please follow our social media channels below.

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