How to make your insta-food-ographs stand out from the crowd!
Long back, food was a necessity to keep you alive. Then it became a social event which will get you to make new friends, lovers, even enemies. But now food is something that will make you instantly popular — well at least in the social media. The most posted and followed content on Instagram is food. A world famous chef to our jobless joe does it everyday. And when tons and tons of food photographs are being uploaded every micro second, how will you make your photographs stand out from the crowd.
Here are a couple of tips you could follow when you are taking Food photographs with your phones for Instagram or Facebook.
- Make sure that there is enough light.
This is sort of the ground rule in mobile photography. The light sensors of a mobile phone doesn’t have enough sensitivity towards lesser intensities of light and creates poor visual noise across your photograph thus ruining it. Always make sure that you are shooting in a well-lit environment while doing indoors. If you are shooting during the day, try to use sunlight as the main source. You can use a white sheet of paper to bounce light to the darker areas and reduce the intensity of shadows.
2. Do Not use the Flash.
Using flash in mobile food photography is a strict NO-GO unless you have a gun to your head. Try to use an external artificial light source, like a table lamp if you are shooting at a low-light environment. You can cover the lamp bulb with a soft tissue to make the light more diffused. Using flash will give you a dead flat image missing all the appealing details of food.
3. Compose your shots wisely
Instagram natively follows a 1:1 crop rule on all photographs. So when you are planning your shots, try to make the whole subject fit into a square resolution. If the food is bigger to fit in the shot, try to focus just on the important part of the food. Square dimensions works really well in Facebook as well. Its also critical to play with your eye-level. Do not always shoot things as the way you normally see it. Change your perspective!
4. Mise en Scene
Mise en scene is how are you setting up your scene. How will you present the food, what other elements should be there in the photograph, where are you shooting, blah blah. The priority should always be given to the food but the surface you are shooting on, the colors you see on the background and how the food is laid out- all of this has a very important role in telling your story. No matter how good the food is, imagine it being shot against a messy, crowded kitchen slab — it will just kill your appetite. Also do some research on Food Styling.
5. Choose the perfect backdrop
Try to use monotonous backgrounds while shooting food to avoid unwanted distraction. You can use colored cloths, plain paper sheets or as shown in the picture- an energy bar photographed against a gradient wallpaper set on the laptop!
6. Post Process your photos
Subtle Post Processing will definitely enhance the aesthetic quality of your images. Snapseed is a free mobile app which allows to you have immense control over your photographic parameters. You can play with Depth of Field (Make sure that you are planning your shots in advance for a convincing shallow DOF effect), Exposure values, sharpness and much more with this tool. Its also interesting to add Jives, stamps or Text on your photographs to convey a particular emotion along with the photograph.
So that’s it! Happy Food0graphy!
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