What Is A Mobile Food Strategy?
How having one can help your community’s small business ecosystem
I think we all recognize that the restaurant industry is a notoriously difficult environment to thrive in. Now, even more so. The effect COVID has had on our local businesses (particularly restaurants, bars, etc) is well documented.
I stumbled across this article about mobile food strategy. In each of our communities, there are opportunities to support our existing business, to offer a lower entry point for new businesses, and to activate public space in an incremental way.
Offer Flexibility
“The №1 advantage of mobile food facilities is flexibility. They can change location, cost less than brick and mortar restaurants, and present several revenue opportunities. The mobile food facility model, however, is not a replacement for traditional brick and mortars. Instead, it enhances your reach and allows for experimentation that de-risks your business and unlocks future growth.” — Ross Resnick
