Insider.in is now a part of the Paytm family
You must be familiar with Insider.in — they help you discover and buy the best in events, travel and food in your city. It was built by OML, the same people who organized Bacardi NH7 Weekender, one of the largest and most happening music festivals in India.
They are now a part of the Paytm family. Hundreds of millions of Paytm customers will now have access to events listed on Insider.
“Events discovery and ticket booking is a challenge for customers and organizers alike. We are excited to partner with Insider to help our users discover and book tickets. We believe that digital discovery and events marketing expertise will increase supply of quality events in India.”
“From the first meeting with Vijay Shekhar Sharma and Madhur, we realized that Paytm was a perfect partner for Insider. We are excited to join forces with them and build out the best event discovery and ticketing experience in India.”
Online ticketing currently accounts for a meager 10% of the overall event ticket sales. This creates hurdles for organizers and entertainment lovers alike as one struggles to create a buzz around upcoming gigs, while the other finds it harder to come by events they love. We believe this partnership can change all that by helping customers discover more events on Paytm.
