PEP Network’s Business Model

Sharik Khan
PEP Network
Published in
2 min readJul 13, 2018

PEP Network business model revolves around the 3 main entities, namely Services, Participants and Revenue.

Mobigraph will invest in and building tools, services and most importantly a thriving community.

This will enable a flourishing ecosystem leading to an exponential growth in content creation & consumption. More content and innovative apps around the content will lead to greater revenue. Revenue generated by the ecosystem would be reinvested for building more services enabling new use cases for content trade.

This interdependent cycle of reinvesting the revenue made via the ecosystem for the development of the ecosystem ensures profitability for all participants and expansion of PEP Network. Participants will also be incentivised for their contribution to the ecosystem.

Revenue Model

Mobigraph will generate revenue through the following revenue streams 1. Revenue from sale of content created by Mobigraph 2. Revenue from subscription o Content Studio usage by content creators o API/ SDK is a tier based for developers, more the usage less the subscription fee 1. Revenue from Ads and Marketing Campaign 2. Listing Fees — Listing of content on Market place attracts a one time listing fee. The fees varies based on the duration of listing, listing priority, number of contents to be listed, type of content (animation, AR filter, Ad format, etc.) and the mode of sale (exclusive, license rights etc.

The below table summarizes the PEP token flow (spend/ earn/ pledge) among participants and ecosystem

To know more, please visit https://gopep.network

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