Storytelling Helped This Tech Expert Crack IIM
As a ghostwriter, I often meet individuals at pivotal moments in their careers.
They come to me with a wealth of experiences but struggle to always put it all together.
One of my clients, a seasoned tech expert who had been with BYOB for a year, was a classic example of it.
And today, I want to tell you her story.
Translating Her Achievements into a Compelling Story
She wasn’t a stranger to success. Her resume stood out with impressive achievements, but translating them into a compelling story for her MBA application was challenging.
Initially, she approached us to build her personal brand. This involved crafting a powerful LinkedIn profile that showcased her expertise and achievements.
Our debrief session (which she called her “Discovery Sheet”), with its carefully curated questions, helped her streamline her thoughts, identify her core strengths, and most importantly, envision the story she wanted to tell.
From LinkedIn to a Compelling MBA SOP
Six months later, when she was applying for an MBA program, the groundwork laid through the Discovery Sheet helped her a lot.
Using the framework provided by our process and the personal narrative we had built together, she wrote a powerful SOP that resonated deeply with her goals and ambitions.
The SOP for an MBA application is more than just a formality. It’s a chance to showcase your unique journey, your motivations, and how an MBA aligns with your long-term vision.
This is where our expertise helped her.
We went beyond simply writing; we helped her connect the dots between her experiences, achievements, and long-term goals, weaving them into a cohesive and impactful narrative.
Where did I invent this process?
The Discovery Sheet, which has been a foundational tool since the inception of BYOB.
Even now, the origins of it reside in my Google Drive, where I track achievements and experiences, month by month, just like my clients do when they get onboarded with us.
The outcome?
She secured admission to her dream MBA program. We were left speechless because what started a small process to help people put out their content, today helped them garner an admission into one of the most prestigious schools in India.
The Power of Storytelling
If you read till here, I would recommend you to start journaling some aspects of your life and once you start connecting the dots you will realise how powerful your story has been.
If you’re curious about how I help clients from various backgrounds achieve success, you might enjoy reading this:
