Personal Growth
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Personal Growth

Dividing People Is the Best Way to Lead. Or isn’t it?

Photo by Ming Jun Tan on Unsplash

There are two ways to lead people and drive impact.

By dividing people. Create a mutual enemy and lead a crusade to conquer it. Turn it into a life or death situation — the sense of urge unleashes unconditional support. Conquering, winning at-any-cost, is all that matters.




Sharing our ideas and experiences.

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Gustavo Razzetti

Gustavo Razzetti

I help teams and organizations build fearless cultures. Author of “Remote, Not Distant” →

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