The Fresh Start Effect: How To Use New Beginnings For Extra Motivation

Louis Chew
Personal Growth
Published in
5 min readMay 20, 2018

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It’s the middle of the day and nothing has gone right.

You’ve had a late start to the morning. Then where you’ve just started to gain some momentum in your work, you get derailed. If there isn’t an emergency that has just cropped out, it’s a random video your friends have sent you. Before you know it, you’re sucked into an endless loop of YouTube videos.

We’ve all been there. No matter how well you start out, you eventually hit a wall. It’s the slump nobody can escape.

Most of the time, we give up. We call it a day and hope to carry on the fight tomorrow. But eventually these days pile up and we find that there aren’t enough tomorrows. What if there was a better way?

How New Year Resolutions Arise

We don’t just have bad days. Sometimes we have bad months. Eventually, we view that as a wasted year.

It’s the reason why we come up with New Year’s resolutions whenever 31st December rolls around. Yet, when we think about it, the resolutions themselves haven’t really changed.

Most people want to lose weight and save more money. It doesn’t matter which day of the year it is. All we’ve really done is some form of mental accounting where we’ve decided that past…

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Louis Chew
Personal Growth

I explore underappreciated ideas. Currently writing about tech and business in Southeast Asia - check out mathnotmagic.substack.com.