Pillar Wallet is live — 6 months later

The culture of data-driven marketing at Pillar requires us to constantly go back to our forecasts and promises. We made these prior to Pillar Wallet’s release and they are now 6 months old. It is a good moment to stop and contemplate all the numbers that sum up this period.

In full transparency and radical openness, just as we all like it.

Every Pillar Wallet Number You Always Wanted to Know

Exactly 6 months after the app release on 13 December 2018.

• 32544 Downloads
• 11211 Users
• 1:00 min Average User Session Time
• 4,86 Average Rating

Pillar HQ Mission Control — snapshot from 13 June 2019, exactly 6 months from the first official download.

TL;DR

What worked

• Soft launch
• Minimum Viable Analytics
• Content creating beasts
• Open-sourcing all the things!

What didn’t work

• Hunting Downloads
• Crypto/Blockchain PR

What next

• User adoption, not trader awareness.
• Ambassadors are on board!
• WHEN MASS MARKETING???!!!111one
• Open-sourcing all the things!

It’s been 6 months since we smashed that SUBMIT button!

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