Kate Allchin
Pinterest Creators
Published in
3 min readJun 21, 2018

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August + September Editorial Themes — Pin ahead for your chance to be featured.

Time to get Pinning! We’ve just released the editorial themes for August and September. As you know Pinners plan early on Pinterest so make sure you’re one step ahead by submitting your high Summer and ‘back-to-boardroom’ boards now. Inspire Pinners to make the most of the British sunshine — allotment goals, staycation spreads and garden games (for little and big kids alike). At Pinterest we’ve coined September as the ‘second new year’ — this is the time when Pinners streamline their life (and their wardrobe), pimp their packed lunch and brave more extreme chops (haircuts spike at the start of the Autumn season).

Please submit your boards for August by 16 July and September by 30 July.

Take inspiration from the themes below to help you align your board creations with what we’ll be featuring on Pinterest — and give yourself the best chance to get your content surfaced in our editorial spaces…

AUGUST THEMES

  • CHEERS TO THESE IDEAS — Beer recipes (cakes to cocktails) in the lead up to International Beer Day (Friday 3 August).
  • FRIENDSHIP DAY — Friendship goals, gifts for your girl gang to group travel and epic road trips. We can feel a group board coming on!
  • BACK TO LIFE / SECOND NEW YEAR — We’ve coined it the ‘second new year’. Bad ass boardroom style tips to owning healthy new recipes in the kitchen.
  • CHOP + CHANGE — ‘fruit juice’ hair, beehives and bowl cuts. What’s your next AW18 hair move?
  • EID CELEBRATIONS — Finest threads, end of fasting feasts and decadent decor.
  • OUTSIDE GAMES — Garden games, outside activities and craft ideas to keep the kids entertained during the summer hols.
  • ALLOTMENT GOALS — Decks, sheds and plants aplenty.
  • TRAD TATTS ARE BACK — Think giant roses and anchors. Old school is new cool.
  • COLOUR HIT — Neon underliner, red eyeshadow and bright beauty ideas. “Look at me” eyes.
  • EXTREME FITNESS — Marathon tips, muscle building and exercise clobber.
  • STREETS AHEAD — Think skateboarding, streetwear brands and the latest kicks.
  • STAYCATION FOOD — Bangin BBQ recipes and garden picnics. Anyone for an Aperol Spritz?
  • GUIDES TO CARNIVAL, EDINBURGH FRINGE, BESTIVAL — Camping tips to best of the bands and line-ups.

SEPTEMBER

  • CLEAN UP — Neat ideas and home organisation hacks you need to know.
  • ROALD DAHL DAY — Make a date with Miss Honey and plan your bedtime reads.
  • CAN’T BELIEVE THAT’S NOT MEAT — Dude food meets plant protein — vegan burgers to eemingly ‘looks like chicken’ seitan.
  • PIMP UP YOUR PACKED LUNCH — You can do better than that soggy tomato sandwich. Think noodle jars, bento boxes and beeswax sandwich wrappers.
  • GADGET FOOD — Sous vide machines to slushy makers. Inspect a gadget.
  • STREAMLINE YOUR STYLE — Closet staples and capsule wardrobes. Take the 30 day challenge. Wire hangers. Wardrobe switch — so long summer.
  • FASHION WEEK — Which trends from AW18 catwalks are you tapping into this season?
  • CHARACTER BUILDING — How to add character to new build homes are trending on Pinterest.
  • VEGAN BEAUTY — Vegan skincare searches are +281% YoY on Pinterest — motivate Pinners with conscious cosmetic choices.
  • POETRY — Wedding, positivity,
  • BACK TO WORKWEAR (for him and her) — Traditional workwear is the new style staple for guys. Thing corduroy and to hard wearing denim. Jumpsuits, overalls etc.
  • MINI ME STYLE — Slogan tees for kids — co-ordinated. Sweaty betty.

Please submit your boards via the form HERE

Have a great day.

Kate — Pinterest UK Content Marketing Manager

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