Why Should You Use Feedback Forms at Events?
Hosting a brand event sounds great, doesn’t it? You know fully well that events spread your brand’s name around, strengthen your brand image, and increase your sales . But how do you convince people to come to your event in the first place? The answer is to convince them that you know exactly what kind of content they are interested in. To do this, you need to learn and communicate about what people want.
The fastest way to get the most reliable results about people’s preferences is digital forms. You can reach out to people via online channels like social media and offline channels like tablet surveys. With the forms you send through these channels, you can get answers from people about events, what they want to listen the most, what they expect from an activity place, and many other questions. This ensures that your event concept is more robust and that your activity has been announced in an entertaining, extraordinary way.
Let’s talk about organization. Organizing an event is a team effort. In order to avoid to miss the slightest details, the tasks must be successfully distributed within the team. For example, the person who will be charge in the place and the person who will be charge in the technicalities must work together so that there are no technical problems.
The date of the event is at least as important as the content of the event. If the date is no good, no matter how great the content is, you can not reach as many participants as you want. Start planning about the event and event’s date at least 4–5 months prior, so that you will have time to make sure everything goes well. You need to pay attention to religious holidays, school holidays, and of course, schedules of the speakers if you are planning to invite any.
And event day comes around at last. Everything goes according to plan. However, this does not mean that the participants will be happy to come to the event. The best way to measure whether you meet the expectations of participants is through digital forms. With kiosk tablet forms, attendees can easily spot and fill within the event space. So, you can measure whether your activity is going as planned or not.
By taking the information of your participants with these forms, you can strengthen your CRM system as well as get feedback from your actual participants about your event. You will receive individual-based information and you will be more prepared for your next event with your reports.
Pisano is a technology company that produces unique insights into the world; with powerful online and offline feedback channels to help you make effective decisions. Remember that feedback has unlimited power you can easily harness with the right tools.
