Pitch Perfect
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Pitch Perfect

Don’t send draft press releases

More and more, I’m getting pitches from PR folks that are marked as ‘draft’. Honestly, as a reporter, I don’t give two craps if it’s a draft or not — if you’re sharing info with me, you’re sharing info with me.

  • Make sure that your interviewees / founders are properly briefed and have the correct numbers in front of them.

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Finding the perfect way to pitch your startup — one slide at the time

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