Pitch Deck Teardown: Sumo Logic
This deck raised $5.8M in 2010. What can we learn from it?
In 2010, Christian Beegden and Kumar Saurabh co-founded Sumo Logic. Yesterday, September 17, 2020, a little bit over 10 years later, Sumo IPOed at a valuation of $2.17B.
In a blog post detailing the journey of the company, Greylock, one of Sumo’s historical investors, shared the original pitch deck that was used to raise $5.8M in 2010.
As you will see, the design of the deck is a little bit dated and uses too many default PowerPoint objects and settings.
The content, however, is brilliantly delivered and framed in a way that tells a compelling, valuable story.
There much to learn from this deck, so without further ado, let’s dive in.
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Deck Details
Sumo Logic, founded in 2010
Stage of financing: Series-A
Stage of the company: Early-Stage, development phase.